Ultimate Vehicle Protection™
ClearBra™ is a custom installed, clear protective system that prevents rock and road debris from chipping the paint and lights on vehicles- their most vulnerable surfaces.
At eight to fourteen mils thick, ClearBra™ protective film is composed of a self-annealing outer layer combined with an energy-absorbing under layer. This modern technology creates a trampoline effect against stone chips-a new car owner's greatest worry. Tough and reliable, ClearBra™ also insures against bug damage, minor abrasion, and weathering. Originally designed to protect race cars and helicopter blades, the ClearBra™ system is guaranteed not to fade, yellow, crack or peel. It preserves the vehicle investment and boosts resale value.
ClearBra™ protects the hood, fenders, headlights, fog lights, mirrors, bumper, rocker panels, tail-gate, and virtually any other surface at risk. It also maintains the beauty and integrity of finishes on motorcycles, RVs, boats and trailers, and motor homes.
Custom Installation
Custom installation by a skilled ClearBra™ technician produces a finished product that enhances a vehicle's natural lines. The nearly invisible film allows the vehicle's true paint color to shine through. Film installed on the leading edge of the hood is tucked and protected which leaves no line to peel or collect dirt. And unlike unsightly bug shields and leather/vinyl bras, the ClearBra™ system is totally aerodynamic and requires no special aftercare or maintenance.
A Growth Opportunity
In 1999 when ClearBra™ introduced its vehicle paint protection in the Western United States, the response was overwhelming. Inquiries flooded in from all across the country. In 2005, after installing over 13,000 systems from its Salt Lake City based dealership, ClearBra™ looked for ways to serve the 25 million people that purchase new cars and trucks in the U.S. each year. It teamed up with seasoned franchisor Basecamp™ to form ClearBra™ Franchising-a company that offers a proven business system for this exciting new industry.
The ClearBra™ Support System
As the owner of a ClearBra™ franchised dealership, you will be awarded an exclusive territory within which you will sell to auto dealerships, body shops, and the retail public. You will be assigned a customer support representative that will guide and mentor you in the following areas:
Financing/Business Analysis
Using our ClearBra™ Business Planner, you will analyze the sales and profit potential of your dealership, its cash flow and staffing needs. With this analysis you will produce a three-year financial and operational forecast that you will use for financing and as roadmap for success.
Site Selection/Territory Analysis
With over 20 years of legal and commercial leasing expertise, we will help you select a site within a promising territory and assist you in negotiating favorable lease terms.
Start-Up
Our designers will help you plan the design, layout, and construction of your dealership. Its upscale look and feel will help you establish credibility as the company that offers Ultimate Vehicle Protection™.
Training
ClearBra™ provides a rigorous two-week training program. First you will learn the science and art of custom installation and pass two certifications required to open a ClearBra™ dealership. Next you will study the art of the sale, industry insights, proven sales scripts, financial accounting, scheduling, human resources and marketing.
Business Development
Support visits to your dealership will include business development activities. Our team will visit auto dealer clients with you to develop sales.
Marketing
Branding is critical to capture the high-end automotive niche. The chief weapon in your marketing arsenal is a radio campaign that targets the automotive enthusiast. A portion of your marketing funds will be pooled with other dealerships in your area for maximum effectiveness.
Performance Groups/Annual Meetings
ClearBra™ owners work together to improve performance throughout our system. Every six months a group of owners will meet at a dealership to evaluate performance and make suggestions for improvement. A corporate facilitator leads the discussions and provides organized feedback. At annual meetings owners share successes and challenges, analyze industry trends, receive additional training and recognize outstanding performance.
Control Your Own Future
By drawing on our 20 years of automotive and franchising experience, you will be in business for yourself, but not by yourself. A qualified ClearBra™ candidate should have some basic business and sales skills, but automotive experience is not required. Since this industry is so new, and the competition usually disorganized, the potential to capture this growing market is enormous. Simply put-your success will depend on how organized and committed you are to serving your customers.